SYW - Sweeps App

Web Portal

Responsible for every aspect of the Shop Your Way Member Experience - the overall flow and layout of the screens, the fields and information presented, the actions and interactions that are provided, and the visualizations of the data. I am involved in solving workflow problems, developing new ways of presenting market data, and figuring out what tools the client needs in their solution that even they don't realize yet. I provide overall stylistic guidance as well as handle the implementation of the visuals (i.e. colors and fonts) Designing simple, elegant and seamless experiences that connect all customer touch points – email, online, in-store and mobile