2016 UI Design, IxD, UX
The Objective was to create an efficient, delightful way to introduce a new service that SYW VIP will be providing with their partnership with Shopbolt.
Inticing more members to become SYW VIP members as well as showcasing what Shopbolt can do to help with your business.
As the UX/UI Designer for this project I focused on interpreting data gathered from contextual inquiries, usability tests from the existing website, and usability testing from competitor’s websites. I created hi fidelity prototypes on Sketch with multiple iterations and user tests using Invision.
Created a quick, no-nonsense landing page with the two main call to action as the focus point.